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Inside H1-KEY’s Innovative H1-KEYnote Project

Join H1-KEY on a musical journey of exploration and growth.


H1-KEY, the vibrant South Korean girl group under GLG, has been captivating audiences since their debut on January 5, 2022, with their single album "Athletic Girl." Comprised of four talented members - SEOI, RIINA, HWISEO, and YEL - H1-KEY embodies the essence of confident and healthy beauty, drawing inspiration from the term "high-key." In a recent media roundtable interview, the members of H1-KEY opened up about their music, aspirations, and the creative process behind their latest projects.



Starting the conversation on a high note, H1-KEY celebrated their first-ever music show win for their last album. HWISEO expressed her elation, highlighting the significance of this milestone in introducing H1-KEY to a broader audience. "It served as a stepping stone for our future endeavors," she remarked, emphasizing the group's determination to achieve even more in the days ahead.


Known for their uplifting and hopeful lyrics, H1-KEY's songs like "Rose Blossom" and "SEOUL (Such a Beautiful City)" have garnered praise from fans and critics alike. When asked about the themes they hope to convey with their latest single from the H1-KEYnote project, "Deeper," SEOI described it as a journey to discover their unique musical colors, exploring a diverse range of genres. "Our plan is to keep releasing songs of diverse genres and colors," she shared, highlighting the group's commitment to musical experimentation.


SEOI

Reflecting on the emotional depth of their songs, SEOI revealed her personal connection to "Deeper," citing its embodiment of empathy, solace, and resilience. "Listening to 'Deeper' motivates me to work harder while offering a comforting sense of reassurance," she confessed, underscoring the profound impact of music on her.


The H1-KEYnote project, initiated to showcase their musicality and voices, was born out of the group's desire to evolve artistically. YEL discussed how this project allowed them to venture into new territory, expressing diverse emotions and expanding their creative horizons. "Through diligent research and exploration, we evolved as artists," she elaborated, reflecting on the project's role in their artistic growth.


RIINA

Aspiring to be trusted singers known for the quality of their songs, RIINA shared her belief that their success would be evident when people begin to take notice of their releases. "This marks our success as trusted singers," she affirmed, highlighting the importance of establishing a strong connection with their audience.


HWISEO imparted a valuable lesson from the H1-KEYnote project, encouraging listeners to maintain an optimistic approach during tough times. "By focusing on small moments of joy in your daily life, you can gradually enhance your overall happiness," she remarked, emphasizing the project's aim to provide comfort and hope.


RIINA echoed the sentiment, expressing her satisfaction with the project's ability to explore new genres and showcase different vocal tones. "We dedicated ourselves to this preparation," she stated proudly, underscoring the project's role in their artistic development.



Delving into the song selection process for the H1-KEYnote project, YEL shed light on the choices behind "Thinkin' About You" and "Deeper," aiming to offer solace to listeners while exploring new musical territories.


SEOI shared insights into the creative process behind "Thinkin' About You," describing it as a significant milestone in their musical journey. "This track holds special significance due to its numerous 'firsts,'" she revealed, highlighting their focus on vocal abilities and distinctive musical style.


Looking ahead, RIINA teased future releases from the H1-KEYnote project, promising fresh vocal expressions and styles while maintaining the project's essence. "Stay tuned for more!" she urged, hinting at exciting developments to come.



When faced with creative blocks, YEL shared her approach to drawing inspiration from various sources, allowing her imagination to roam freely. "I put myself in the shoes of a main character," she explained, highlighting the importance of exploring different perspectives.


Reflecting on memorable moments with fans, SEOI reminisced about the group's first encounter with fans at a music show, expressing gratitude for their unwavering support. She shared, “Every interaction with our fans is special in our hearts, but one unforgettable moment stands out. It was when we took the role of a daily fan manager at the music show and saw our fans up close for the first time. Seeing our fans in person for the first time I realized that they do exist, and I felt immense gratitude. I really can't forget this moment.”


HWISEO

In defining their identity as singers, YEL emphasized, "We hope to inspire and comfort not only our fans but all who listen to our music."


Wrapping up the interview, RIINA expressed the group's excitement for future endeavors and thanked fans for their support. "Stay tuned for what's to come!" SEOI exclaimed, leaving fans eagerly anticipating the next chapter of H1-KEY's musical journey.


In a world where music serves as a beacon of hope and inspiration, H1-KEY continues to shine bright, captivating hearts with their soulful melodies and empowering messages. As they embark on new musical ventures, their unwavering passion and dedication ensure that the future holds boundless possibilities for this talented quartet.


YEL

You can connect with the members of H1-KEY on Instagram, X, TikTok, and YouTube.

Listen to their discography on Spotify or Apple Music.

 

* Special thanks to the members of H1-KEY, GLG, and Helix Publicity for inviting us to the media roundtable.

Image and Video Credits: GLG

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